Alison Lee (FASS), Chelsea Wong (FASS), Cheung Jun Xi Edwin (FOE), Lee Yong Keng (BIZ), Shi Yinglei (FOE)
Academic Advisor: Dr. Florence Ng
Plastic waste is a pressing issue in Singapore due to a shortage of landfill space, with disposable plastic packaging of cosmetic samples being a significant contributor to plastic waste. Thus, we aimed to develop a sustainable alternative to the packaging of sample products to reduce plastic waste, measured through stakeholders’ receptivity of the sustainable alternative and consumer satisfaction and product feasibility. We used a preliminary survey to collect insights and consumer preferences, conducted two rounds of focus group discussions and multiple interviews with stakeholders to measure receptiveness and satisfaction. The high overall receptiveness of our prototype was 82.3% in the FGD and our prototype had potential development as feedback from all five of our industry interviewees. Given the estimated reduction in carbon emission as well as high consumer receptivity, these prove that SAMpills will be effective in reducing plastic waste if used by the cosmetic industry.