AY1617G14B – “Investigating user experience in NUS-Bicycle-Sharing-Pilot”

Chew Bi Ting (FASS), Chuah You Heng (FoS), Joshua Ng Kai Jiang (SoC), Sonia Ko Yun Xin (FASS), Tong Qi Wei (FASS)

Academic Advisor: Dr. Chua Siew Chin
Industry Advisor: Mr. Foo Siang Chi (OES, NUS)

Our project explores the feasibility of bicycle sharing in NUS as an alternative to the NUS shuttle buses, which are often crowded during school hours. Bicycle sharing has gained popularity in school, towns and cities around the world. As there is no such system in NUS yet, we would like to find out whether such a system, if implemented in the local context, would be effective. We define effectiveness as the percentage of participants that display positive feedback towards the bicycle-sharing system. We will look at how frequently they use the system and more importantly, find out if the participants are willing to continue using it alongside buses. We will also look at the issues they encountered and hopefully use their responses to improve the system. Using quantitative data provided by MoBikes’ existing system, we will also assess user patterns and draw conclusions on whether the system is an effective alternative transport system to buses. A volunteer group of participants will take part in a 2-week pilot test. Participants will be given promotional codes for the MoBikes App so that they can use the MoBikes system for free. Four MoBikes docking stations will be installed in NUS during our pilot test and the participants will be required to use designated cycling routes. We will conduct a pre-test survey to gather data on the participants’ current main transport patterns. After the test, we will conduct a post-test survey to find out if they felt that the Bicycle Sharing system was a viable form of transport that could rival the shuttle buses.

Keywords: Transport, Mobility and Air Quality, bicycle rental, cycling route, Energy and Climate

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