Hi all,

This marks my last post for the Fast Fashion Run(a)way and it is indeed quite bittersweet. I started university by writing a blog on Singapore’s journey in Sustainable Development and ending my journey in university with this blog! I hope you’ve learnt a thing or two about fast fashion in the past 13 weeks – I have also learnt a lot through my research on the topic! As a quick recap, I’ve covered three different chapters in my blog:

 

Chapter 1: An introduction and precludes to the fast fashion industry

Chapter 2: Socio-environmental impacts

Chapter 3: Alternatives to fast fashion

 

I had hoped to also document my personal journey and struggles in “running away from fast fashion”, but it seems like I got too engrossed in Chapter 1 where I introduced the topic, haha. In the meantime, however, I’ve also written 2 reflection pieces on what I’ve learnt in class, feel free to check them out here and here 🙂

Final thoughts

Sustainability is a way of life. Buying from sustainable brands doesn’t make you sustainable, and buying from fast fashion brands doesn’t make you any less sustainable. Can fast fashion be sustainable too? If we can make our clothes from fast fashion brands last longer and we buy only what we need, can fast fashion be considered “sustainable”, at least from an environmental perspective? To avoid buying from fast fashion brands, I’ve turned to thrift shops and instead buy pre-loved clothes but even these thrifted items also come from brands such as Cotton On, SHEIN and H&M. Does that then make me a consumer of fast fashion? Sustainability in fashion is far more complex than we may think…Can we REALLY run away from fast fashion entirely? With its ubiquity and mass appeal, I doubt so, but every small effort counts 🙂

 

Thank you for dropping by my blog and until then, let’s keep running away from fast fashion 🙂

 

Cheers,

Chermaine