NUS CNM students raise $1000 for “Respect our Rights” CARE campaign
Students from the NM4217 Advanced Communications Campaign class rallied together for a self-initiated car wash event on 2 March 2017, raising $1000 to execute the third phase of the “Respect our Rights” campaign for NUS’ Centre for Culture-Centred Approach to Research and Evaluation (CARE).
With the campaign tagline “Different Jobs, Same Respect”, this phase of the campaign aims to convey the message that employers should respect the rights of Foreign Domestic Workers (FDWs) the same way they themselves deserve.
For eight hours, with buckets of water, soap, and sponges in hand, students worked in teams and sought support for the campaign cause from car owners at the NUS Science carpark.
Each car owner received a clean car, a thank you note, an information leaflet on MOM guidelines, and an invitation to the campaign’s upcoming roadshow. Despite the intermittent rain, the students remained in high spirits and achieved their fundraising goal.
Information leaflet on MOM guidelines to hiring foreign domestic workers
Thank you note to car owners
Tay Lin, who headed the car wash initiative, expressed, “Everyone’s hard work under the sun really paid off. The camaraderie was amazing because everyone was really working together towards one single goal, to restore respect for the foreign domestic workers”.
The car owners who represented NUS staff and students responded positively to our request. They expressed their support through words of encouragement; some donated over and above the $10 cleaning charge; and, one went the extra mile to buy juice and chocolates for the car washing students.
Module coordinator, Sameer Deshpande, shared the appreciation and commitment of his students. In his words, “we the members of NM4217 are delighted to partner with NUS CARE to address the important cause of restoring rights of FDWs in Singapore. Students of this module are striving hard to design and deliver a high quality campaign. When we realized that we were short of funds, students proposed and delivered on the idea of car washing fundraising event. I am confident that we will maintain our enthusiasm in the coming weeks and similarly deliver effective outcomes”.
The “Respect our Rights: Different Jobs, Same Respect” campaign roadshow will be held on the 8th and 9th of April from 9.30am-9pm at NEX and Tampines Mall. To follow the campaign, visit the official campaign Facebook page at facebook.com/FDWRespectOurRights.