Prof Mohan J. Dutta to deliver keynote address at the International Seminar on Media, Communication and Culture (ISMCC 2016)

Mohan_MainThe West Bengal State University in Kolkata, India is organizing a one-day International Seminar on Media, Communication and Culture (ISMCC 2016). The seminar themed “One Message Multiple Platform” will be held on 24 March 2016 in Kolkata, India. Prof Mohan J. Dutta has been invited to deliver the keynote address and will chair the plenary session at this seminar. Also, joining him in the plenary session will be Prof Kiran Prasad, Sri Padmavati Mahila University, Andhra Pradesh, India.

Research Talk – Social Media as Pervasive Platforms for Ambient Communication

Dr Shim will be presenting the impact of social media platforms on community, society, culture with two empirical studies and their implications in the context of ambient communication. His studies focus on several key concepts such as media multitasking and social interaction behaviours, social pressure, and motivations. Two studies that are included in the talk relate to media multitasking and social interaction behaviours, as well as peer group pressure. The first study explores whether, and how, motivations for two screen viewing (TSV) predict social interaction behaviors and subsequent viewing intention of TV programs. The results show that motivations for TSV predicted distinctive sets of social interaction behaviour, which mediated the influence of motivations on viewing intentions. Results suggest that TSV could provide shared experiences nourishing social capital and reintegrate TV audiences. The second study investigates the moderation effect of peer-group pressure in the context of group chats on mobile instant messengers (MIMs). Why do adolescents engage in bullying behaviors on MIMs, in opposition to their attitude toward bullying? The findings illustrate the effects of interactions between attitudes and peer-group pressure. Adolescents with a neutral attitude toward MIMs bullying and perceived a high level of peer-group pressure were more likely to be engaged in MIMs bullying behaviours. Further implications of each study are discussed. In addition, Dr Shim will present his future plans on the theme of ambient communication as expansion of his social media research.

About the Speaker:

Hongjin-ShimDr Hongjin Shim earned his PhD from the Yonsei University and is currently an Associate Research Fellow of the Department Broadcasting and Media Research at Korea Information Society Development Institute (KISDI). His research interests include the effect of social media on society, psychological dynamics in new communication technologies, and new media research methods.



Time & Date :  3 pm, 23 March 2016

Venue : CNM meeting room ( AS6-03-33)

Random Blends 2016

Random Blends 2016 – the annual student showcase will be held from 24 – 27 Mar 2016. More details of this year’s Random Blends are in the image below (click to enlarge)

School Invitation: Random Blends 2016

Research Talk – Moving Towards Learning: Uncovering the secrets of Kinetic Learning

Kinetic Learning is a theory that physical movement or experience can help enhance learning outcomes by stimulating the sensorimotor system of the brain, as this adds detail and meaning to students’ thinking. While there is plenty of research suggesting that physical stimulation in the form of exercise may help in human cognition, the specific mechanism regarding how such stimulation actually enhances learning performance has not been examined in detail. In particular, there is a lack of research in the academic community about what constitutes detail and meaning in terms of kinetic movement in relationship to learning content. This has implications on the design of kinetic instructional media for learning, as such media should not simply be a translation of a novel sensory modality into existing teaching modalities (such as audio or visual), because doing so may cause many details to be lost in translation. Indeed, the kinetic stimulation should not be deemed simply as exercise, as doing so may not provide insights into how specific movements relate to specific types of learnable content. Instead, the kinetic instructional media should make use of Embodied Learning concepts of “gestural congruency”, in which the physical bodily movements should be structurally or analogically related to the learning content, in order for learning to be effective. However, it is still an open question as to how this can be achieved. In this research talk, I will give an overview of my recent efforts in studying Kinetic Learning, from the lens of interaction design, media design, and human-computer-interface design. I will also describe attempts at using public spaces and museums as experiment venues for collecting movement-based learning data, and show how such data could be used to provide insights into Kinetic Learning. Based on this pioneering work, I will lay out a vision for the future of Kinetic Learning as a novel field of research.

About the Speaker

weiquanDr Lu Weiquan received his PhD in Electrical & Computer Engineering from NUS in 2013. Currently he is a Chief Researcher at KEIO-NUS

Research Talk – Communication and the M.I.N.D. in Virtual Reality Environments: Communication, User Performance and Brain Activity

Can virtual reality change the way we communicate and experience information?  In a tour of some of the research and design at the M.I.N.D. Lab, we present recent studies on virtual reality and new media environments.Virtual reality and augmented reality designs have the potential to change the way information is communicated. These communication devices have implications for communication design not only for entertainment but for health communication, news, and education.In a series of studies we examine how virtual reality and augmented reality systems alter the way users experience and acquire information, improve their learning performance, affect persuasion, and generate a strong  sense of presence (“being there”) in the virtual environments. We explore how avatar coupling and representation significantly affects user experience, brain activity, physical response, and performance. The research includes real-time brain imaging using functional near infrared (fNIR) cortical sensors. We explore how the findings have implications for communication design using virtual reality.

About the Speaker:

biocca-fDr. Frank Biocca is currently Newhouse Chaired professor at Syracuse University, New York, and World Class University Professor at  Sungkyunkwan (Samsung) University, Seoul. He directs human-computer interaction research at Media Interface and Network Design (M.I.N.D.) Labs, at networks of labs at several campuses.  Among Dr. Biocca’s 200 publications on new communication media is research on communication, design, and cognition in virtual environments.   Dr. Biocca has been a faculty member or researcher at 10 universities in four countries including University of California – Berkeley, Stanford University, University of North Carolina – Chapel Hill, and others.


Time: 3 pm

Date: Wednesday, 09 Mar 2016

Venue: CNM Meeting Room

Research Talk – Social Media in the Lives of Senior Citizens: Uses and Effects of Facebook

Much research has focused on the role of social media in the lives of our youth, but we know very little about the uses and effects of social networking among senior citizens, the fastest growing demographic on Facebook. With increasing numbers of older adults aging in place, social media have the potential to combat physical isolation with social communications and enhance their health and wellbeing. This talk will discuss the speaker’s program of research on the uses and effects of Facebook for senior citizens. In-depth interviews, content analysis and survey techniques across three large studies reveal why some senior citizens are drawn to Facebook while others avoid it, what motivates them to engage in certain activities online and which actions correspond to psychological feelings of competence, autonomy and relatedness.

About the Speaker:

Eun Hwa Jung Dr Eun Hwa Jung will be conferred PhD in Mass Communication from Pennsylvania State University, College of Communications.




Time :  4.30 p.m

Date : Wed 09 March 2016

Venue : CNM meeting room ( AS6-03-33)