Making a Difference to the rural poor in India through Lend-A-Toilet Campaign

CNM third-year student Li Peixin, currently in Bangalore on the NUS Overseas College (NOC) internship with Milaap Social Venture, an online microlending company, has created a documentary entitled “The World’s Biggest Toilet” in conjunction with World Toilet Day on 19 November, and started a campaign to promote clean toilets in the villages of Musiri, Tamil Nadu, India.

Peixin interviewing Ilavarasi

Peixin interviewing Ilavarasi from Musiri, Tamil Nadu during a field trip to assess the impact of toilet loans on villagers' lives.

Ilavarasi, proud owner of a new toilet at home and no longer needing to defecate in the open at night.

Ilavarasi, proud owner of a new toilet at home through Lend-A-Toilet, and no longer needing to defecate in the open at night.

The online campaign at www.lendatoilet.causevox.com not only aims to raise funds for the villagers but more importantly, to build greater awareness of the importance of clean sanitation among people around the world who take this for granted. There are 2.6 billion people around the world today who still do not enjoy such comforts, and the World Toilet Organisation has pledged to match the funds raised through this campaign.

Lend-A-Toilet operates on a microlending principle so recipients of these new and clean toilets repay the loan slowly after their toilets are built. This money can then be generated to other households. Lenders, in the meanwhile, can choose to collect or recycle their loans.

Peixin’s campaign runs through 2 December 2011 and if you feel inspired, as she was, do lend her your support at www.lendatoilet.causevox.com.