Step aside NTUC, Cold Storage, Giant, CareerFour and whatnot, there is a new big GOOD brand in town for all of our daily necessities, called Scoop. Head down to your local grocery and you’ll see a ton of plastic packaging on food items, cleaning agents, everything has plastic covering it. But imagine if all those…
Walmart – the quintessential in every American movie or YouTube vlog. Albeit not a brand seen in Singapore, I am sure many of us have at least heard about this brand as it is akin to Singapore’s NTUC. This household brand is known to many for having everything! Fresh produce, bakery, deli, electronics, apparel, you name…
Introducing Patagonia Contrary to many of the fashion brands we’ve touched on so far, today will be Patagonia’s time to shine. A brand perhaps not too common in Singapore (as they are catered to mostly winter/workwear) yet is one of the many prominent and upcoming ones. Patagonia can be easily recognised by its iconic mountain…
The Nalgene Bottle — literally everyone’s go to bottle in school or work, be it whether you’re an athlete or a working adult this bottle is one that is essential to many. Given that we live in a tropical climate, it is no wonder that this bottle has been somewhat of a uniform look to…
As the previous post has clearly introduced H&M’s initiatives and plans, this entry will serve to show the other side of the story — one that is totally different as envisioned. H&M’s marketing has made the company appear to be more environmentally friendly than it actually is. Head down to your local or nearby H&M…
Hennes & Mauritz or more commonly known as H&M — sells fashionable pieces at low prices to many young consumers. The H&M group is a family of brands and businesses that aims to allow customers around the world to express themselves through fashion and design, creating value for people and society. In line with this idea,…
After being embroiled in one of the biggest illegal tree-logging scandals, IKEA has also launched its new 2030 forest agenda to push for improved forest management and biodiversity globally. However, I argue or rather believe that this step was only taken to lessen the gravity of the illegal tree-logging controversy but to portray the company…
Everytime someone mentions IKEA, the first few things that would pop up on the minds of many (or even most) Singaporeans would be its famous Meatballs, Chicken Wings or the $1 hotdog. This brand has established itself in Singapore as more than a furniture brand but also one that serves delicious food. Yet, beyond this…
So, moving on from acknowledging VW’s big mess up, I assume most (or just me) are keen to know the extent of the damage. The 7 years of deception and of lying via the cheating device have contributed to an enormous amount of extra pollution via the thousands of VW diesel. Regulators have estimated that…
Founded in 1946, the roots of Volkswagen comes from Germany known for producing quality and stylish vehicles. It brands itself as an affordable and speedy car for the people. ‘Volkswagen’ also actually means ‘People’s Car’, suggesting that the vehicle was catered for the everyday man. When the VW Beetle was launched, it took the…