What do you get when you release 15 accomplished industrial designers from their strict corporate guidelines; and give them permission to “design anything they want”?

To find out, visit the “Small Thoughts, Big Ideas” exhibition, held at The Arts House, from 20-29th November 2009 (Opening hours: 11am to 8pm daily). The exhibition showcases the broad range of work designed by these talented individuals, and is a fringe activity of the Icsid World Design Congress 2009, organised by the Ministry of Information, Communications and the Arts (MICA).

Known as The Little Thoughts Group, the participating designers are practicing professionals, working for electronic, automotive, computer, furniture, sports and other companies – in Singapore as well as various parts of Asia. Their work is the expression of their different backgrounds and deeply personal perspectives. And the exhibition was conceptualized as a look into a designer’s mind when he’s not at his day job!

From electrical appliances to furniture; from decorative ornaments to fascinating gadgets, the work on display includes experimental installations and even ideas that never saw the light of day – concepts in the form of models, idea sketches and art-work.

Every design has an engaging story. Some are fascinating, some moving, some inspiring, some simply amusing. Come view the designs and discover the stories of how small thoughts grow into big ideas.

NUS ID Guest Critics, Lee Leong Chye, Jeremy Sun, Tan Lun Cheak and NUS ID graduate Lee Yun Qin will showcase their works in the exhibition. For more information, please visit the exhibition website: http://www.littlethoughts.org/index.html

This entry was posted on Saturday, November 7th, 2009 at 7:14 pm and is filed under industrial design. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.