China is about to become the largest theatrical box office in the world, yet only allows a limited number of foreign films to be imported each year. To overcome China’s film import quota and thereby gain access to the Chinese market, Hollywood studios have begun to engage in a range of collaborative ventures. In Feb 2016, Shanghai-based US-China joint venture Oriental DreamWorks released Kung Fu Panda 3, which went on to dominate the box office worldwide. Disney opened its first theme park in China– a USD 5.5 billion investment– a mere four months later. Cash-rich Chinese conglomerates like the Dalian Wanda Group have begun securing major stakes in foreign studios, spurring US government efforts to regulate foreign direct investment in Hollywood. Prof Aynne Kokas will deliver a talk that demonstrates how the growth of China’s media market is transforming Hollywood from the inside out.
23 August 2017
4:15 PM – 5:15 PM
Faculty of Arts & Social Sciences
National University of Singapore
Blk AS6, #03-41
CNM Meeting Room