Research talk by Dr. Ganga Sasidharan Dhanesh

“Corporate Social Responsibility and Public Relations: The View from Corner Offices in India”

Date and Time:

Wednesday, 13 April 2011; 3 p.m. – 4 p.m.

Venue:

CNM Playroom, AS6/03-38

Abstract:
Globalization has highlighted the ethnocentricity that characterizes theorizing in corporate social responsibility (CSR) and public relations produced mostly within Euro/American traditions of scholarship. Dr. Ganga Dhanesh’s doctoral dissertation on CSR and public relations aims to offer a richly textured, contextual, inside-out understanding of CSR from the perspective of an emerging Asian nation, specifically India. In this talk, drawn from her doctoral research, Dr. Dhanesh will present and discuss original material and insights on CSR and the intersections between CSR and public relations, generated through in-depth elite interviews with corporate leaders and executives in India who define thought leadership in the space.

Bio:

Ganga Sasidharan Dhanesh is Instructor in the Department of Communications and New Media at the National University of Singapore from where she completed her Ph.D. in 2011. A graduate in business administration, she has had experience in corporate and non-profit sectors. Her doctoral research proposal had won a student grant from the Lien Centre for Social Innovation. She has presented her research work at international public relations conferences and has publications in the areas of corporate social responsibility and relationship management, her current areas of interest.

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